Created in 2015 from a management buy-out, Pinnacle provides accountancy and payroll services to small business, contractors and recruitment agencies across the UK. Having assembled a team whose background and expertise lie in these sectors, Pinnacle are perfectly placed to look after the important things in your life. Whether you’re a director of an ambitious business or a contractor looking for clarity and comfort in a payroll expert, Pinnacle’s personable approach means that you’ll always understand your options before you make a choice. Their employees are their biggest asset and the brand values they set are amplified by each individual.
Pinnacle wanted to step away from being the stereotypical accountancy company and show their customers that there is more than just numbers behind the company, there is also personality! We thought long and hard about this, and decoded to go for a more documentary style interview, we went back and white to make them look more current, and we used multiple cameras to get lots of angles and to make the interviews as natural as possible.